Disclaimer: this is NOT an endorsment for Quiznos.
Credit: YouTube user Oceanic890
There's something innate in every woman that allows us to understand this commercial perfectly. No, not the sandwiches--the jealousy, of course! In the average female mind, that some other woman is jealous of her (for any of a variety of reasons) is something of a compliment.
Yes, the spot is an amusing and witty celebration of two halves of the breaking of the 10th Commandment. Sadly, women live in the spirit of this commercial everyday, and there's nothing healthy about it. Particularly for women, "thou shall not covet" doesn't exist simply to show us that coveting/envy/jealousy are bad. It exists to show us that we have no need to be jealous of another for anything. Christian women have a secure and liberated identity in Jesus Christ, free from the race for material matters and comparative identity (the constant comparison of yourself with others in order to dwell on what's missing in your own life). In a world that over-glorifies supermodels and trendy handbags and sunglasses, we are saved from living in this skin-deep insignificance.
"I hate you" is sometimes a compliment, but it shouldn't be.